This week
Kenneth is hosting DEN. We project 42.9 rushing yards, 19.3 receiving yards on 2.7 targets. The number comes out of a drive-level simulation of the game rather than a season average — it asks how many possessions his side is likely to get, what they do with them, and how much of that flows through him.
How much he's on the field
Across 20 games, Kenneth has been on the field for 49% of his team's snaps. That's a limited role, and it caps everything else on this page. A player on a third of the snaps can't produce like a starter no matter how efficient he is, and the projection reflects the opportunity rather than the talent. The model weighs this above efficiency for a simple reason: snap share predicts next week better than last week's yardage does.
What kind of back he is
Kenneth has 286 carries for 1340 yards (4.7 a carry) and 9 rushing touchdowns. He's also seen 47 targets for 386 yards — pass-game work is what separates a back who plays on third down from one who leaves the field, and it's worth more to a projection than the same yardage on the ground. Running-back yardage swings hard on the blocking in front of him, which is why the model weighs opportunity — carries and targets — above efficiency.
His last 5 games
Over that stretch Kenneth has 607 total yards. Five games is a small sample in any sport and a tiny one in football, where a team plays seventeen times a year — so recent form informs the projection without overriding the usage underneath it.
How the model reads him
Every projection here is built the same way for Kenneth as for a starter on a contender — simulate the game, then apportion it by role. No manual adjustments, no gut calls on who's due. The weighting behind it is proprietary and re-tuned on real outcomes; everything it produces is public and graded against the box score.
What we'd flag
Three things to carry. The season is seventeen games, so most trends here are small samples wearing a confident number. Game script rewrites usage — a team trailing throws, a team ahead runs. And injury news lands after we publish.